Antes de poner en marcha un proceso de inversión externa es importante considerar: Do not buy new what you can buy used. Do not buy used what you can lease. Do not lease what you can borrow. Do not borrow what you can barter. Do not barter what you can beg.

Do not beg what you can scavenge. Do not scavenge what you can get for free. Do not take for free what someone will pay you for. Do not take payment for something people will bid for. (10 Principles of Entrepreneurial Creation, by S. Venkataraman) A continuación, una pequeña…

When starting up a venture, you are in constant need of getting something from someone. It could either be selling your value proposition to a potential customer, hiring your first employee, raising money from a business angel, or buying smart from a key provider. Whatever it’s, you’ve to preach all day

long, trying to convince people about the benefits of doing business with you. Thus, conveying the right message and making it through, may resemble to be one of the first key things you have to be good at when entrepreneuring. This is not about loosely saying or stating something…